SNIP | LONDON

When SNIP, a brand-new barbershop in Southeast London, opened its doors, I instantly recognised an opportunity to blend my photographic skills with real-life experience. Unlike the typical ‘churn-and-burn’ shops I grew up with, SNIP—run by the talented duo Sin and Has—offers a welcoming space where every client feels genuinely appreciated.

Inspired by their attention to detail and warm atmosphere, I suggested a shoot that would capture the heart of their business: the skill and precision behind each haircut, the candid moments of customer interaction, and the inviting interior that sets SNIP apart

The result was a compelling series of stills that tell the story of a local barbershop making a meaningful impact in its community—one haircut at a time. The guys had a bank of ready made social & marketing content that they could use over the coming months.

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